01 May The Queen of Publishing
DESTEK PUBLISHING HAS BECOME A FACTORY OF BEST SELLERS IN THE LAST FIVE YEARS. AND NOW THE OWNER, YELDA CUMALIOGLU IS GOING TO INTDORUCE NEW WRITERS WHO HAVE BEEN MENTORED BY DESTEK TEAM. WITH AN OTHER NEW PROJECT, WE COULD SEE HER NAME ASSOCIATED WITH BOX OFFICE HITS IN FILM INDUSTRY.
In the article, titled the Queen of Publishing, Yelda Cumalioglu, the owner of Destek Media & Publishing, Inc. is said to have created a publishing house that is like a factory which introduces authors who become immediate best sellers. Here are some highlights from the article:
• In 2014, the most selling twenty writers in Turkey has created a revenue of 74 million Turkish Liras. Th e 37 percent of this number which is equal to 27 million Turkish Liras has come from the writers who were published by Destek.
• Writers who have been published by Destek have been continiously included in the list of “Best Earning Writers” since 2010.
• Destek is not interested in transferring best selling authors to their company; their aim is to create their own best selling authors. However they’ve welcomed some best selling ones who weren’t happy with their previous publishers.
• It’s been a recurring experience that Destek is good at selling books which have not sold well with an other publisher before. Yelda Cumalioglu thinks approaching every writer’s work as a project is the reason for this. And they really value a good edior – author relationship which is not
typical in the Turkish literary world.